Google keeps telling us to be real, be genuine. Don't try to outsmart the engines. Let's be honest, it is really hard to sit back and wait for Google, the Press, and the bloggers to find us and tell our story to the world. Although many businesses are focusing more heavily on inbound marketing and trying to build the "Field of Dreams" of great content, natural links and rich web content, we are impatient. We want leads, ink in good pubs, blogs and lots of organic traffic, and we want it now.
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