You have created an amazing website.  

But… no one can find you. 

Don’t panic.  

This quick blog post will help you increase your organic (non-paid) search engine rankings.

This list may seem daunting and overwhelming. Not to worry. While all of these things will help your overall search results, there is one thing that will give you the biggest impact. 

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Do you ever get that sense that there are people everywhere looking for your product/service and you are looking for them, but the connection never seems to happen? 

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It was a beautiful, if cold, morning and I was off on a mapping expedition with Mark Johnson. We each brought along a Phantom and an Inspire (both DJI products) so we could fly a little later in the day. It took us a while to drive to the spot, and we ended up on a long winding road, seemingly in the middle of nowhere.  The mist had settled, and our location was above it. I was enamored with the view and decided to launch Amelia for some aerial shots prior to starting to help Mark.  All was well, and I was incredibly happy with the aerials when suddenly I heard a gunshot! My mind considered, for a moment that it was a hunting expedition, but in reality my blood ran several degrees colder! I had read of several situations where drones have been shot out of the sky, but never dreamed this would happen to me. No, it was not happening to me, was it?  My hands started shaking and I was finding it hard to control Amelia! Bring her home Abbe bring her back RIGHT NOW! BANG, another shot was fired, no doubt in my mind now. Luckily this shot also missed! My hands are visibly wobbling at this point and I have to navigate through telephone wires and trees. I bring her down as I hear yet another shot.  Thank goodness she, and I (although a little less so) are in one piece. A gentleman approaches with a shotgun with the breach open, and appears visibly angry and shaken all at the same time. I immediately apologize, as it seems the safest course of action, but he is clearly feeling violated. I must emphasize here that I never once felt in danger, as he was extremely careful with his gun. However, I was acutely aware at this point that I had in fact flown over his property, and I had the feeling that he simply felt threatened by Amelia. My jelly like body went through the adrenalin induced automated action of putting my precious Amelia carefully away in her box. She has had so many adventures; I love my inanimate object with her pink stripes and her brave attitude!

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In today’s high tech, digitally connected world, marketing has changed dramatically from a few years ago. But one thing that hasn’t changed is the need for effective marketing campaigns to help businesses grow. Inbound Marketing focuses on creating valuable content to attract people to your website and turn them into happy customers. Having a tool like HubSpot for Inbound Marketing is invaluable and here are our top 5 reasons why.

1. HubSpot’s COS (Content Optimization System) makes developing and updating websites simple. Just a few years ago having a website was important as a footprint on the web but today’s websites need to be dynamic; constantly updated with new content and appealing offers. HubSpot makes this easy, even if you’re not a programmer. And as an added bonus, the COS is responsive for mobile sites. Mobile devices, including phones and tablets, are being used more and more for search and shopping so this is vital. According to the 2014 Mobile Behavior Report by Exact Target “The smartphone is the mobile device, and 85% of consumers consider it a central part of their lives”.

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